Experiential events are one of the most effective marketing strategies at your disposal. The world’s most iconic brands understand that truly unique experiences are impossible to forget. But how do you turn an ordinary occasion into an experiential event? With creativity, organization, lots of work, and high-quality signage. What Is an Experiential Event? An experiential…
The right decoration can take any event or special occasion to a whole different level. And to prove it, we take a look at one of our recent projects. Here, custom prints helped turn a flower bar bridal shower into more than a celebration: a joyful experience where every detail added to the magic of…
When designing a vinyl banner, a readable font is as important as attention-grabbing images and clear messaging. However, not everyone went to design school, so you may be wondering what is the best font for a vinyl banner. Well, you’ve come to the right place: in today’s post, we’ll tell you everything you need to…
At its best, large format printing brings together technology, decor, and some of the highest forms of art. That was the case with one of our most recent jobs: a large format graphic that emulates Chagall’s stained glass work in a colorful commemoration of Passover. Keep reading to learn more about this restaurant holiday decor…
Vans are used by a wide array of companies, from those involved in logistics to mobile mechanics. The usefulness of these vehicles is out of the question. But what about van wraps? Do they make sense? In today’s blog post, we provide an answer. Why Van Wraps? Needless to say, we believe that van wraps…
Whether it’s a bus, a van, or a car, if you are planning to use a vehicle as a moving billboard for your business, you basically have two options: car wraps or paint. In this post, we answer some common questions about car wraps and paint jobs to help you decide which one is best.…
Every surface is a branding opportunity, and event barricades are no exception. These structures are used to guide crowds within an event, but they also offer an opportunity to connect with your audience. In today’s blog, we discuss what event barricades are and why they’re a smart way to get your message out there. What…
When you need to choose a medium to advertise your brand, two of the most common alternatives are posters and vinyl banners. With that in mind, today we take a detailed look at the differences between these two widely used (and highly effective) visual solutions. Posters and Vinyl Banners: Some Basic Definitions First things first:…
The Collins College of Hospitality Management at Cal Poly Pomona has announced the appointment of a new member to its Board of Advisors: Carmen Rad, founder and president of CR&A Custom, Inc., an award-winning Los Angeles-based large-format printing company that has been serving clients from all 50 U.S. states, Canada and the Caribbean for 30 years.…
Using walls to display visual messages is one of the biggest trends in advertising and interior design right now. With that in mind, here we explain the differences between wall decals and wallpaper and provide some tips on how to use each type of product. Wall Decal vs Wallpaper: What Is the Difference? While both…
