When considering window decals, one of the key decisions is where to place them—inside or outside the glass. The choice depends on the type of window graphics you have and their intended purpose. In this guide, we’ll explore the benefits of both placements to help you make an informed decision.
What Are Window Decals?
Window decals, also known as window graphics, are versatile visual tools designed to adhere to glass surfaces. They are used for advertising, branding, and decorative purposes and come in various shapes, sizes, and designs. Window graphics are popular in diverse settings such as:
Retail storefronts
Restaurants
Airports
Corporate offices
Schools
Hotels
Hair salons
Banks
Dealerships
Bars and lounges
And more
Inside Window Decals
Often referred to as "second surface" decals, these window graphics are applied from the inside of the glass and viewed from the outside. Here’s why inside window decals might be the best choice for your needs:
Protection from the Elements
Inside window decals are shielded from external weather conditions like rain, snow, and UV rays, which helps extend their lifespan. This protection keeps your graphics looking fresh and vibrant for longer periods.
Vandalism Deterrent
Since these decals are applied on the interior side of the glass, they are less accessible to vandals. This makes them a secure choice for important branding or information that needs to remain intact.
However, it's worth noting that inside decals may not adhere well to tinted windows, and visibility might be affected by internal lighting or glare from the sun.
Outside Window Decals
Also known as "first surface" decals, these graphics are applied directly to the exterior of the glass. Here are some advantages of using outside window decals:
Enhanced Visibility
Outside decals are more visible to passersby because they are not affected by window tint or internal lighting. This makes them ideal for high-impact advertising and promotional displays. Special finishes like matte or metallic will also be more striking.
Ease of Application
Applying decals on the outside is generally easier, especially for larger designs. You won’t have to navigate around obstacles like window frames or blinds.
However, keep in mind that outside decals are exposed to weather conditions, which can lead to potential damage or fading over time. They are also more accessible to vandals.
Static Cling Decals
Static cling decals are a unique option that uses static electricity to adhere to windows without adhesive. They can be placed inside or outside and are easily removable and repositionable. This makes them perfect for temporary promotions or seasonal decorations.
Benefits of Window Decals
Regardless of placement, window decals offer numerous benefits:
Cost-effective Advertising: Compared to other advertising methods, window decals are highly affordable.
Increased Brand Awareness: Well-designed window graphics can prominently display your company’s logo, name, or slogan, helping to imprint your brand on viewers’ minds.
Effective Communication: Window decals can convey essential information like store hours, promotions, and contact details.
Enhanced Privacy: Frosted or opaque decals can obscure the view from the outside while still allowing natural light to enter.
Improved Aesthetics: Customizable window decals can enhance the visual appeal of your storefront or vehicle, reflecting your brand’s identity.
Easy to Change and Maintain: These graphics are low-maintenance and easy to remove, making them ideal for updating seasonal specials or sales.
Making the Right Choice
The decision between inside and outside window decals depends on factors such as exposure to weather, visibility needs, and durability. Both types of window graphics can effectively convey information, promote your business, or add a creative touch to your glass surfaces.
About CR&A Custom
At CR&A Custom, we specialize in large format printing and offer innovative visual solutions to meet your needs. Our commitment to quality has earned us certifications from WBENC, WOSB, and NMSDC.
Contact us today via email at info@cracustom.com, call us at (213) 749-4440, or connect with us on social media (Facebook, Instagram, LinkedIn) or through the live chat on our website. Let us help you bring your window graphics to life!
