CR&A Custom is proud to announce a new entry to its list of equipment: the Durst P5 350 HS. Keep reading to learn more about this innovative piece of printing technology and discover what this addition means for CR&A Custom. Welcoming the Durst P5 350 HS With the Durst P5 350 HS, CR&A Custom gains…
Carmen Rad, founder and president of CR&A Custom, will be inducted into the Hall of Fame of the National Association of Women Business Owners – Los Angeles (NAWBO-LA) in acknowledgment of her entrepreneurial achievements and community leadership. The induction ceremony will take place on Friday, August 11, 2023, as part of the NAWBO-LA 36th Annual…
The Rams weren’t the only LA team to score a big win at the Super Bowl LVI last Sunday. CR&A Custom showed once more that they can deliver when the lights get brighter. As part of the Business Connect program, CR&A Custom was chosen by Bluemedia, the Super Bowl official printer, to create some of…
Traditional brands are far from the only organizations seeking to project a cohesive, impactful image. Universities and colleges have also understood that a unique brand experience is an important part of their identity and mission. After all, it’s no coincidence that college life has a well-established and ever-evolving visual language that includes collegiate graphic prints,…
Everyone is talking about NFTs, a digital trend that seems destined to change the way we think about art and investments. Here’s how one of our most recent projects allowed us to explore the exciting intersection between large format printing and NFTs. What Are NFTs? The term NFT stands for Non-Fungible Token, but it may…
The Covid-19 pandemic has affected most industries, and large format printing is no exception. The pandemic brought a halt to in-person events, one of the most important sources of income for large format printing companies. Faced with this challenging landscape, most organizations in the industry were forced to pivot to a whole different set of…
Now that we have stepped fully into 2021, this is a good time to take stock of COVID-19’s impact on the large format printing industry. From the damage to some important sources of revenue for the printing industry (such as live events and the foodservice sector) to the growth expected this year, these numbers tell…
CR&A Custom’s large format graphics project for Metropolis LA is featured on the September 2020 cover of Big Picture, a leading publication focused on the wide format printing industry. CR&A’s work for the residential and retail complex in the heart of Downtown Los Angeles is praised as “dazzling,” “masterful,” and “intensely customized.” The project combines…
During the last several months, a series of interlocking crises have strained to their limits the operations of businesses all over the United States CR&A Custom, a large format printing company based in Los Angeles, California, is a good example of the ingenuity and resilience American businesses are displaying as they face these daunting challenges.…
On behalf of the entire CR+A Custom team, we want to congratulate Carmen, who has just become a part of the City of Los Angeles Workforce Development Board, as a member of WDB and Youth Council, which plays an important role within the LA community. This represents a huge honor, and a memorable achievement, too,…
